AI Insights · Timothy · March 2023
Top 5 Celebrity Games in Middle East: Q1 2023 Performance
In Q1 2023, top celebrity games in the Middle East showed varying trends in downloads, revenue, and active users, with some apps experiencing notable growth.
In the first quarter of 2023, the top five celebrity games on a unified platform in the Middle East demonstrated diverse performance trends in terms of weekly downloads, revenue, and active users. Here’s a closer look at how each app fared during this period, based on data from Sensor Tower.
Kim Kardashian: Hollywood showed a steady weekly revenue increase, peaking at approximately $2K in the final week of March. Weekly downloads saw fluctuations, with a notable rise to 577 in the last week of the quarter. Active users slightly declined from 1.4K at the start of the quarter to around 1.1K mid-quarter but rebounded to 1.3K by the end of March.
SUPERSTAR SMTOWN experienced a gradual decline in weekly revenue, starting from $591 in late December and dipping to $173 by mid-March, before a slight recovery to $315 in the final week. Downloads peaked at 219 in mid-March but generally remained below 200 throughout the quarter. Active users hovered around 1.2K, with minor variations.
BTS WORLD had a stable revenue trend, maintaining around $175 to $221 throughout the quarter. Weekly downloads saw a significant peak at 729 in early January but tapered off to 231 by the end of March. Active users consistently declined from 2.9K at the start to 2.1K by the quarter's end.
PewDiePie's Tuber Simulator recorded a stable weekly revenue, with minor fluctuations around $161 to $171, except for a dip to $67 in mid-March. Downloads peaked at 377 in early February but dropped to 76 by the end of the quarter. Active users saw an upward trend, reaching a high of 896 in mid-February before stabilizing around 600 by late March.
SUPERSTAR THE BOYZ had relatively low revenue figures, peaking at $153 in late February. Downloads remained minimal, with a peak of just 29 in late February. Active user data was not provided for this app.
These insights, sourced from Sensor Tower, highlight the varying performance metrics of celebrity games in the Middle East for Q1 2023. For more detailed analytics and trends, visit Sensor Tower.